How Effective Are Template-Based Websites?
A short article on why template sites only work when creating online stores Often, when creating a project, customers often ask to make a website based on a template, like everyone else’s. Because it's cheaper and you don't have to invent anything. On the one hand, it is indeed cheaper, on the other hand, such sites do not look very good from a sales point of view. When a client views websites, he needs a visual and textual difference so that he remembers your site. But when all the sites are carbon copies, the potential customer simply will have nothing to compare with. As a result, he will either click on any one, or order a product from a site that will be different from all others. Most likely it will be the second option. For clients, both design and content are important: texts and benefits. Content comes first. Only online stores can work well using the template, especially if these products are needed by customers. Template online stores are always simple in design, but the products stand out well. 💡 This is important. Because if such a store has a bright design, then the photos of the goods will be faded and unnoticeable.