Why are freelancers so important to studios?
Today we will look at why website development studios welcome every new freelancer First, we need to understand the question, what does a site need in order for it to sell?
1. Sales structure
Before the website can be programmed, you need to create a good sales structure. This is done by a special person who works in the field of Digital Marketing. He accurately verifies all the pitfalls of a niche, analyzes the audience from a psychological point of view, and looks at the sales of competitors. And only then begins to draw up a sales structure - where and what should be on the site.
2. Design
Then you need to develop a design taking into account the requirements of a digital marketer. This is what the designer does. Appropriate colors for a specific business, image, association, etc. Thinking through a design for a specific audience is very important and difficult. Because it will not be appropriate in every niche.
3. Development
This is where interaction with the developer begins, who adds complex solutions: individual development of personal accounts, automatic sending of files from the site, product cataloging, referral program, etc.
4. Layout
Then the person who is involved in the layout of the site rolls out everything that the digital marketer, designer, developer did and adapts the design for different devices: computers, laptops, tablets, phones.
5. Advertising
Next, specialists in setting up advertising are involved (without it, the site will not sell in our time) - directologists. Their job is to draw up a plan, analyze the pros and cons of competitors - identify their advertising requests, select banners, and compile the entire list of competitors throughout the country.
6. Seo promotion
In order for additional traffic to flow to the site, a CEO specialist works. He designs the news department, writes strong copy that will cover your entire niche, and composes the benefits in the copy for the benefit of clients. All of the above is a small component for the viability of the site. Who did we list? Digital marketer, designer, developer, layout designer, director and SEO specialist. All these people are professionals in their niche.
Now comes the fun part. Do you think one freelancer can do this? 💡 No. Your site will not sell and this is 100% certain. Therefore, when clients get burned by freelancers, then they go to professional studios and have a truly high-converting website made for them. These clients are ready to pay an appropriate amount for the professionalism and time of people. Freelancers kind of warm up all clients. The studios are extremely grateful to them and want to have as many of them as possible 😊